WHAT IS GOOGLE SANDBOX?
In this article, we will define the about sandbox. What is Google Sandbox and how it works for websites? Generally send box is for new websites. Google does not rank the new website for few months. You can say that it is a testing phase by Google for newly established websites. The period of sandbox effects varies from site to site. It also depends upon your SEO strategies for a specific website. You can judge the sandbox effects by Google.
Because your site performance is good on other search engine such as Bing and Yahoo, but your site is not getting ranking on Google search Engine. All the circumstances show that your site is in the sandbox. Why Google put your site into Sandbox? Lets, talk about it.
WHY GOOGLE PUT YOUR SITE INTO SANDBOX
Imagine you get a killing Domain name as well as fast web hosting. On the other hand, you are producing amazing content. But still, your site is not getting ranks in the google search engine. There are many reasons. As far as Google is concerned, he himself does not speak about the sandbox. While if you are new on the internet and have a brand new website, be ready to face the sandbox effects by Google. The justification is below;
- GOOGLE does not trust new websites
- Google considers user experience
- Temporary boost up by Google
- Lack of Backlinks
GOOGLE DOES NOT TRUST OVER NEW WEBSITES
The first and foremost thing is google does not trust a brand new website. Because there are many other websites on the internet that is producing quality content. So why new website got rank only for few keywords and thin content while other websites have enough quality content.
For example, a newborn baby and an adult man cannot be equal. That is why Google treats a new website like a newborn baby and consistently checks him. He determines whether he is fit for the community or not.
USER EXPERIENCE CONSDERATION
In the SEO world, user experience matters a lot. If users of your website like your content and you have a low bounce rate, Google will promote your content. While if it is not so, Google will not consider your site for ranking. If we talk about the user experience, it does no good for a new website. With the passage of time, user experience increase, and your bounce rate becomes low. While users spend more time on your site. In this way website bounce rate becomes low. Otherwise, Google will remain your site in the sandbox.
LOW BACKLINK QUALITY OF A SITE
Backlinks are reference links toward a specific website. A five-year-old website has thousands of backlinks. While a new website does not have such enough juicy links. So why Google rank a new site instead of an old website in addition it is producing quality content with an excellent user experience.
TEMPORARY BOOST UP BY GOOGLE
Here if your website is new, Google will give a boost to your website for a while and your website content will be shown in search results. It will be a testing phase by google to check whether users like your content or not. If the results are fruitful Google will rank the website. It will also consistently boost up your content. As a result, your website will get more organic traffic. On the other hand, a negative experience in this phase will be devastating for your website. So always try to produce quality content on your newly established websites.
- To sum up our discussion we can say that content matter a lot if your website is brand new.
- It is also mandatory your content should be enough for the Google search engine so that it may analyze your content.
- Furthermore, you should have quality backlinks toward your content.
- Remember do not create tons of backlinks in the initial phase of your website i. e just within 2 months.
- Hope we did our best to address the question of what is Google’s sandbox.